Crucial shifts are happening in the world of CBD. Celebrities, athletes, and the World Anti-Doping Agency have been carrying the torch for the CBD movement for some time.
But the latest voice to talk about CBD and give a balanced viewpoint is Oprah.com—and when the place for “everything in Oprah's world” talks, we listen!
And while getting a personal shoutout was exciting, even more exciting is that this is a clear nod to the fact that CBD is going mainstream and is here to stay. But what does going “mainstream” actually mean for the wider future of CBD?
Benefit #1: More People Can Experience CBD’s Reviving Effects
Getting people back to doing what they love most is our core mission here at Sagely Naturals. But often the myths about CBD get in the way of it getting into the hands of the people who need it most. So the more people who hear about CBD from the mainstream, the more they will feel empowered to do their own research, make an informed conclusion, and experience its wellness applications.
Benefit #2: Wider-Scale CBD Research
We already know that CBD may support exercise-induced temporary, occasional discomfort, nourishes, releases tension and rejuvenates. But with greater awareness and curiosity from the mainstream comes increased research that could advance past the preliminary stage. Moving from small and short-term human studies to wide-scale tests will help us further expand our understanding of CBD.
Benefit #3: More Regulation Demanding Higher Quality CBD Products
Currently, the CBD marketplace is still in its infancy and largely unregulated. What this means is that as the market expands so too does the variance in quality of products sold.
As popularity and acceptance increases, our hope is that the CBD industry will see increased regulation to support quality products so that inferior products are no longer sold and people can buy CBD with greater confidence.
Slowly but surely informed understanding of CBD is outweighing the controversy, stigma, and misinformation.